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Business Details
16 Years
experience
Your Functional Fitness Destination in El Paso
Founded in 2010 by Jorge and Diana Talavera, Rush Fitness Gym has become a cornerstone of community-driven fitness in El Paso, Texas. Our mission centers on inspiring better movement and fostering a supportive environment where individuals of all backgrounds can achieve their full potential. With a focus on functional fitness, we combine weightlifting, cardio, and bodyweight exercises to enhance strength, endurance, and mobility. Our team of certified coaches brings decades of combined experience in kinesiology, tactical strength, and CrossFit, ensuring expert guidance for every member.

We prioritize honest coaching, personalized training, and a commitment to long-term success, reflected in our diverse offerings including sports performance programs, injury recovery support, and youth fitness classes. Our core values of integrity, commitment, and tenacity drive every aspect of our service, from nutrition planning to military and law enforcement discounts. As a family-owned business, we emphasize community connection, offering free Saturday workouts and a welcoming space where fitness goals become lifelong achievements.
Services
Functional Fitness Classes Personal Training Rush Teens Program Rush Kids Classes Sports Performance Injury Recovery Nutrition Guidance Military Discounts
Details
  • Year established: 2010
Highlights and features
  • We offer personalized 1:1 training with NASM-certified coaches.
  • Our community fosters mutual support and motivation.
  • We provide sports performance programs for young athletes.
  • Military and law enforcement members receive exclusive discounts.
  • Our injury recovery support combines expert coaching and tailored programming.
Services
Functional Fitness Classes
Our functional fitness classes integrate weightlifting, cardio, and bodyweight exercises to enhance overall strength, endurance, and mobility. Designed for all fitness levels, these sessions emphasize proper movement mechanics and progressive overload to ensure measurable improvements in physical performance and long-term health.
Personal Training
Personalized 1:1 training sessions with certified coaches focus on individual goals, whether building strength, improving athletic performance, or recovering from injury. Programs are tailored to your fitness level, with ongoing adjustments to maximize results and maintain motivation through expert guidance.
Rush Teens Program
The Rush Teens program offers strength and conditioning training for adolescents, held Tuesdays and Thursdays at 5:30 PM. Sessions prioritize safe, age-appropriate techniques to develop foundational strength, improve sports performance, and foster healthy lifestyle habits in a supportive group environment.
Sports Performance
Our sports performance coaching prepares young athletes for competitive seasons through 1-on-1 training with certified specialists. Programs focus on power development, agility, and injury prevention, utilizing evidence-based methods to enhance athletic capabilities and optimize performance in specific sports disciplines.
Injury Recovery
Injury recovery services bridge the gap between physical therapy and full activity resumption. Our coaches design progressive programs to rebuild strength and mobility post-injury, combining expert supervision with functional movements to safely accelerate recovery timelines and restore pre-injury performance levels.
People
Jorge Talavera
Co-Founder
Co-founder Jorge Talavera brings over a decade of fitness industry leadership, pioneering mixed-modality training programs that emphasize community and holistic wellness through Rush Fitness Gym's innovative approach.
Diana Talavera
Co-Founder
Diana Talavera co-founded Rush Fitness Gym with a vision to create accessible fitness spaces. Her strategic oversight ensures the gym maintains its community-focused mission while expanding specialized programs for diverse populations.
Ramon Cossio
Head Coach
Head Coach Ramon 'Ray' Cossio combines Marine Corps discipline with kinesiology expertise, offering tactical strength training and conditioning programs that challenge athletes while emphasizing injury prevention and long-term performance gains.
Cori Hernandez
Kids Program Director
Cori Hernandez leads the Rush Kids program and general classes, applying her CrossFit expertise and passion for youth development to create engaging, age-appropriate fitness experiences that build lifelong healthy habits.
Derek Shomler
Strength Coach
Strength Coach Derek Shomler specializes in functional fitness and exercise science, developing programs that transition athletes from foundational training to advanced performance metrics through structured, progressive methodologies.
Questions
What types of fitness classes do you offer?
We provide functional fitness classes combining weightlifting, cardio, and bodyweight exercises, along with specialized programs for teens, kids, and sports performance training.
Are there personal training options available?
Yes, our NASM-certified coaches offer personalized 1:1 training sessions tailored to your specific fitness goals and experience level.
Do you have programs for youth athletes?
Our Rush Teens program offers strength and conditioning training for adolescents, while the Rush Kids class focuses on foundational movement skills for younger children.
Are there discounts for military or law enforcement?
We offer exclusive discounts for active-duty military personnel, veterans, and law enforcement professionals as a thank you for their service to our community.
What are your operating hours?
Functional fitness classes run Monday-Friday at 6:00 AM, 8:00 AM, 9:00 AM, 4:30 PM, and 5:30 PM, with Saturday sessions at 10:00 AM.