Business Details
19 Years
experience
Personalized Fitness Training in Alexandria, VA
At Body Shop Fitness By Design, we are dedicated to transforming lives through personalized fitness solutions. Founded in 2007 by Bill and Kelly Matthews, our Alexandria, Virginia-based studio combines cutting-edge fitness technology with tailored training programs to create a unique and supportive environment. With over 30 years of combined experience, Bill and Kelly specialize in designing workouts for diverse populations, including athletes, post-rehabilitation clients, and seniors. Our nationally certified trainers (ACE, AFAA, USA Powerlifting) prioritize safe, effective programs that integrate physical, psychological, and emotional growth. We emphasize lifestyle guidance, recognizing that nutrition is essential to achieving fitness goals.Located in North Old Town, our private facility offers convenient access for Northern Virginia and DC residents. Our community-driven approach fosters lasting relationships, with clients often becoming lifelong friends. We serve individuals seeking strength, injury recovery, and personal growth through engaging, results-oriented sessions. By blending techniques from multiple disciplines, we ensure workouts remain dynamic and enjoyable. Our commitment to excellence has earned us recognition as a trusted partner in health and wellness for over 15 years.
Services
Personal Training
Lifestyle Guidance
Workout Plans
Senior Fitness
Injury Recovery
Details
- Year established: 2007
Highlights and features
- We offer 30+ years of combined experience in personalized fitness training.
- Our certified trainers design programs for diverse populations, including post-rehabilitation clients.
- We integrate nutrition guidance with fitness training for holistic results.
- Our private studio fosters a supportive, community-driven environment.
- We utilize techniques from multiple exercise disciplines for engaging workouts.
Associations and certifications
- ACE
- AFAA
- USA Powerlifting
What people say
Life saver
Amazing results
Supportive environment
Personalized workouts
Lasting motivation
Services
Personal Training
Our certified trainers design individualized fitness programs that address specific goals, physical limitations, and lifestyle needs. With expertise in exercise science and rehabilitation, we ensure safe, progressive workouts that build strength and endurance. Sessions combine motivational support with technical precision to maximize results for clients of all ages and fitness levels.
Lifestyle Guidance
We provide practical nutrition advice to complement fitness goals, focusing on sustainable dietary changes rather than restrictive diets. Our approach addresses common challenges like busy schedules and conflicting health information. By emphasizing whole foods and balanced eating, we help clients achieve weight management, increased energy, and improved overall wellness through everyday habits.
Workout Plans
Each workout plan is tailored to the client's physical condition, goals, and preferences using evidence-based exercise techniques. We incorporate strength training, cardiovascular conditioning, and flexibility work into dynamic routines that prevent plateaus. Regular assessments ensure programs evolve with the client's progress, maintaining optimal challenge and engagement throughout their fitness journey.
Senior Fitness
Our senior fitness programs focus on improving mobility, balance, and functional strength to enhance quality of life. Trainers modify exercises to accommodate age-related considerations while promoting bone density and joint health. Classes emphasize fall prevention and daily activity support, helping older adults maintain independence through targeted, low-impact workouts.
Injury Recovery
We specialize in post-injury and post-surgical rehabilitation programs that restore strength and mobility safely. Trainers collaborate with healthcare providers to follow medical guidelines while addressing compensatory movement patterns. Our approach combines therapeutic exercises with gradual reintegration of functional movements to prevent re-injury and rebuild confidence in physical capabilities.
People
Bill Matthews
Co-Owner & Personal Trainer
With over 30 years of experience, Bill is a nationally certified trainer (ACE, AFAA, USA Powerlifting) specializing in strength development and injury prevention. He creates tailored programs that combine technical precision with motivational support, helping clients achieve measurable progress while maintaining long-term fitness habits.
Kelly Matthews
Co-Owner & Personal Trainer
Kelly brings 30+ years of expertise in designing adaptive fitness programs for diverse populations, including post-rehabilitation clients and senior athletes. Her ACE and AFAA certifications support her focus on safe, progressive training that integrates physical and emotional well-being, fostering lasting client success through personalized attention.
Questions
What types of clients do you work with?
We train individuals of all ages and fitness levels, including athletes, seniors, post-rehabilitation clients, and those seeking general strength improvement.
How are workouts personalized?
Initial assessments determine your goals, physical limitations, and preferences. Trainers then create adaptive programs that evolve with your progress and changing needs.
Do you offer nutritional guidance?
Yes, we provide practical dietary advice focused on sustainable habits rather than restrictive diets, addressing common challenges like busy schedules and conflicting health information.
Are your trainers certified?
Our trainers hold national certifications from ACE, AFAA, and USA Powerlifting, with over 30 years of combined experience in fitness and rehabilitation training.
Can you help with injury recovery?
We specialize in post-injury rehabilitation programs that restore strength and mobility while preventing re-injury, following medical guidelines and collaborating with healthcare providers.
